RAG RAG MAIN 2.0
Radio City brings in a new tune to its iconic ‘Rag Rag Mein Daude City’ station sound which is designed for the Gen-Z audience. #CityKiNayiVibe is one-of-its-kind, feet-tapping jingle.
#CityKiNayiVibe will strike a perfect chord with the audience across 39 markets. To give a new touch to its celebrated jingle, Radio City teamed up with two versatile singers - Nikhita Gandhi, and Divya Kumar.
Similarly, for the South markets, Radio City collaborated with some prominent singers like Krithika Nelson, Nikita Gandhi & Jithin Raj for Tamil; Shashank Sheshagiri & Sangeetha Rajeev for Kannada; and Lalasa Rachapudi & LV Revanth for Telugu.
The peppy new track has an irresistible beat that will redefine the musical experiences for today’s youth.
ARTISTS
"Being a part of Radio City`s new station sound creation has truly been an incredible journey. The infectious new rendition of Rag Rag Mein Daude City perfectly captures the essence of modernity and youthful vibrancy with its captivating sound and lively lyrics. The jingle serves as a testament to the radio station`s unwavering commitment to providing top-notch music. With its groovy and irresistible vibe, the new jingle, #CitykiNayiVibe, is set to strike a deep chord with listeners, leaving a lasting impression."
Divya Kumar
"I’m excited to be the voice of Radio City`s new station sound. The new jingle`s vibe perfectly aligns with the aspirations and energy of the youth and it has a nice edge. I’m honored to be associated with Radio City and become an integral part of their musical legacy by giving a fresh essence to ‘Rag Rag Mein Daude City’. #CitykiNayiVibe is going to be the new sound in town so make it yours.”
Nikhita Gandhi
"Being a part of Radio City`s new station sound creation has truly been an incredible journey. The infectious new rendition of Rag Rag Mein Daude City perfectly captures the essence of modernity and youthful vibrancy with its captivating sound and lively lyrics. The jingle serves as a testament to the radio station`s unwavering commitment to providing top-notch music. With its groovy and irresistible vibe, the new jingle, #CitykiNayiVibe, is set to strike a deep chord with listeners, leaving a lasting impression."
Divya Kumar
"I’m excited to be the voice of Radio City`s new station sound. The new jingle`s vibe perfectly aligns with the aspirations and energy of the youth and it has a nice edge. I’m honored to be associated with Radio City and become an integral part of their musical legacy by giving a fresh essence to ‘Rag Rag Mein Daude City’. #CitykiNayiVibe is going to be the new sound in town so make it yours.”
Nikhita Gandhi
ONCE AGAIN, Radio City has showcased its remarkable ability to connect with the ever-evolving audience. Being a part of the jingle launch at Radio City Business Titans event was an exhilarating experience. The energy and excitement in the air were palpable, as we unveiled the new version of the jingle 'Rag Rag Mein Daude City'.This new jingle embodies the outhful, vibrant, and exhilarating vibe of today. I had an absolute pleasure of joining the launch in Dubai, alongside the incredibly talented Karishma Tanna. This catchy tune is sure to leave a lasting impression on listeners. Congratulations to Radio City for revamping the 'Vibe of the City' with #CityKiNayiVibe and embracing the pulse of the youth!
~ SUNIEL SHETTY
ONCE AGAIN, Radio City has showcased its remarkable ability to connect with the ever-evolving audience. Being a part of the jingle launch at Radio City Business Titans event was an exhilarating experience. The energy and excitement in the air were palpable, as we unveiled the new version of the jingle 'Rag Rag Mein Daude City'.This new jingle embodies the outhful, vibrant, and exhilarating vibe of today. I had an absolute pleasure of joining the launch in Dubai, alongside the incredibly talented Karishma Tanna. This catchy tune is sure to leave a lasting impression on listeners. Congratulations to Radio City for revamping the 'Vibe of the City' with #CityKiNayiVibe and embracing the pulse of the youth!
~ SUNIEL SHETTY
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